Total Fees

RM40,700

  • Level

    Postgraduate

  • Duration

    2 year(s)

  • Study Mode

    Online

  • Major

    Business & Management

  • Campus

    Subang Jaya, Selangor

  • Certification

    Sunway University

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Description

The Sunway University Online Master of Marketing is holistically designed to hone the empowering marketing skills and practical expertise of contemporary leaders.; You will be guided by an experienced team of top academics and industry experts to become a versatile and effective decision-maker who influences stakeholders and leads teams and businesses to succeed.

Intake Month(s)

January, March, May, July, September

Application Fee RM 700.00
Tuition Fee RM 40,000.00
Grand Total RM 40,700.00

Course Structure

  • Marketing Theory and Application
  • Consumer Behaviour
  • Marketing Communication
  • Global Marketing
  • Services Marketing
  • Marketing Strategy and Technologies
  • Marketing Research Methods
  • Research Projects 1 & 2 (Proposal & Execution)

  • Business to Business Marketing
  • Social and Digital Media Analytics
  • Data Visualisation
  • Design Thinking and Creative Problem Solving
  • Strategy Frameworks and Sustainability
  • AI and Decision Making

Entry Requirement

  • Successful completion of a Bachelor’s degree in the field or a related field with a minimum CGPA of 2.50 out of 4.00 or equivalent as accepted by the HEP Senate
  • or a Bachelor’s degree in a non-related field with CGPA above 2.00 and at least two years’ relevant work experience
  • or completion of prerequisite subjects for candidates with a non-related degree (minimum CGPA 2.00) without relevant work experience.

What We Do

Academics

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