Total Fees

RM81,568

  • Level

    Undergraduate

  • Duration

    3 year(s)

  • Study Mode

    Full Time

  • Major

    Business & Management

  • Campus

    Nilai, Negeri Sembilan

  • Certification

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Description

This programme addresses the demand for expertise in various areas, particularly within the business enterprise and entrepreneurship-related sectors.; Tailored for students aspiring for careers in business, entrepreneurship and marketing, its goal is to meet the industry’s demands by cultivating graduates who possess qualifications, competence, creativity, and innovation, ultimately shaping them into experts.

Intake Month(s)

January, May, August

Application Fee RM 600.00
Refundable Deposit RM 500.00
Tuition Fee RM 79,468.00
Internship Fee RM 1,000.00
Grand Total RM 81,568.00

Course Structure

  • Business Accounting
  • Business Communication
  • Business Ethics
  • Economic Principles and Issues
  • Entrepreneurship
  • Financial Management
  • Human Resource Issues and Strategies
  • Information Management
  • International Business
  • Marketing Principles
  • Operations Management
  • Organisational Behaviour Management

  • Analytics for Business
  • Consumer Behaviour
  • Creativity and Innovation in Entrepreneurship
  • Digital Marketing
  • Global Marketing
  • Marketing and Sales Management
  • Marketing Research 1
  • New Product and Innovation Management
  • Service Marketing
  • Small Business Management
  • Strategic Management

  • Coaching and Consultancy for Entrepreneurship
  • Business Plan
  • Digital Entrepreneurship
  • Entrepreneurship and Franchising
  • Entrepreneurship Lab
  • Financing for Entrepreneurship
  • Marketing Research 2
  • Technology Entrepreneurship

  • Bahasa Kebangsaan A**
  • Community Service
  • Integrity and Anti-Corruption
  • Philosophy and Current Issue
  • Appreciation of Ethics and Civilisations

  • Choose one
  • (Design Thinking
  • Corporate Social Responsibility
  • Presentation Skills)

Entry Requirement

  • Minimum Grade C (GP 2.0) pass with STPM in any two subjects including a pass in Mathematics and English at SPM level or equivalent

  • Minimum CGPA of 2.00 with Matriculation or Foundation

  • Minimum CGPA of 2.00 with Matriculation or Foundation

  • Successful completion of a Diploma (Level 4, MQF) or Advanced Diploma (Level 5, MQF) with a minimum CGPA of 2.00.

  • Other equivalent qualifications recognised by the Malaysian Government