Diploma in Digital Marketing at London School of Business and Finance (LSBF)

Description

The Diploma in Digital Marketing is designed for individuals seeking to develop the knowledge and practical skills required to succeed in the digital marketing industry. The programme covers key areas including marketing fundamentals, digital marketing tools, content creation, search engine optimisation (SEO), search engine marketing (SEM), and data analytics through a combination of interactive lectures, practical workshops, and real-world projects to ensure learners are industry ready. Upon successful completion, graduates are well prepared to pursue careers as Digital Marketing Specialists, Social Media Managers, Content Marketing Strategists, and other digital marketing professionals, equipped with a strong foundation in both theory and practice to contribute effectively to organisations' digital marketing initiatives

Intake Month(s)

January, May, September

Course Structure

Introduction to Digital Entrepreneurship
Fundamentals of Management
Fundamentals of Information Technology
Fundamentals of Marketing
English for Business Purposes
Philosophy and Current Issues / Bahasa Melayu Komunikasi 1
Introduction to Digital Marketing
Creative Thinking in Digital Entrepreneurship
Fundamentals of Business
Business Communications
Consumer Behaviour
E-Commerce
Microeconomics
Business Law
Bahasa Kebangsaan A / Entrepreneurship Skills

Social Media Marketing
Human Resource Management
Business Ethics
Business Statistics
Organisation Behaviour
Integrity And Anti-Corruption
Digital Marketing Strategy
Marketing Management
Principles of Operations Management
Macroeconomics
Privatisation in Malaysia
Financial Management for Digital Business
Multimedia and Web Technology
Business Plan

Entry Requirement

No entry requirements available for this course.

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