Total Fees

RM131,000

  • Level

    Undergraduate

  • Duration

    3 year(s)

  • Study Mode

    Full Time

  • Major

    Business & Management

  • Campus

    Iskandar Puteri, Johor

  • Certification

     University of Southampton Malaysia

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Description

The Business Analytics programme at Southampton Malaysia equips students with the specialist skills required to help organisations better understand their customers. Students also learn how to use data to make informed business decisions, while developing the mathematical and analytical skills needed to extract insights from a wide range of data sources, including the internet and social media.

Intake Month(s)

September

Refundable Deposit RM 3,500.00
Tuition Fee RM 127,500.00
Grand Total RM 131,000.00

Course Structure

  • Introduction to Accounting and Finance
  • Introduction to Management
  • Introduction to Marketing
  • Analytics Implementation I: Spreadsheets and Databases
  • Business Analytics Programming I: SAS Base Language
  • Predictive Analytics I: Regression and Combinatorial Techniques
  • Prescriptive Analytics I: Fundamentals of Management Sciences
  • Foundations of Business Analytics OR Management Analysis

  • Analytics Implementation II: Visualising Data for Effective Communication
  • Business Analytics Programming II: Algorithmic Thinking
  • Consulting: Context, Concepts and Practice
  • Predictive Analytics II: Business Forecasting
  • Prescriptive Analytics II: Simulation Business

  • Analytics Implementation III: Knowledge Management, Methods and Ethics
  • Analytics in Action I
  • Analytics in Action II
  • Prescriptive Analytics III: Optimisation
  • Final Project

  • (Year 2 electives) Digital Business Models
  • Financial Accounting II
  • Financial Econometrics I
  • Financial Management
  • Management Ethics
  • Research Methods in The Social Sciences Innovation, Technology and the Environment
  • Making Successful Decisions
  • Operations Management
  • Portfolio Theory and Financial Markets
  • Problem Structuring Methods
  • (year 3 electives) Marketing in the Digital Age
  • Technological Innovation
  • Corporate Social Responsibility and Sustainable Business
  • Managing High-Growth Businesses
  • Project Management
  • Risk Management
  • Strategic Operations Management

Entry Requirement

  • Minimum of 3Bs in any subjects excluding General Studies and a Grade 6/B in Maths in GCSE/SPM.

  • Minimum of 3Bs in any subjects excluding General Studies and a Grade 6/B in Maths in GCSE/SPM.

  • Minimum 5Bs (Grade B4 and above) and Mathematics minimum Grade 6/B at GCSE/SPM/UEC.

  • Successful completion of a relevant Foundation / Pre-U programme.

  • Minimum of 30 points, 15 at Higher Level, including Standard Level/Higher Level in Mathematics (minimum grade 4)
  • Mathematics minimum Grade 5 in IB MYP
  • Mathematics minimum Grade 6/B in GCSE/SPM.

  • IELTS: 6.5 overall with minimum 6.0 in each component, SPM English: Grade C or CEFR Level B2, GCSE English: Grade C, IGCSE English as a Second Language: Grade A, UEC English: B3 or equivalent
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What We Do

Academics

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