Total Fees

RM75,000

  • Level

    Undergraduate

  • Duration

    3 year(s)

  • Study Mode

    Full Time

  • Major

    Mass Comm & Media

  • Campus

    Petaling Jaya, Selangor

  • Certification

    IACT College, University of Sunderland

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Description

The BA (Hons) Media, Culture & Communication at IACT College is a dynamic and interdisciplinary programme designed to equip students with a deep understanding of how media, culture and communication shape society in the digital age. The programme explores traditional and new media platforms, cultural identities, popular culture, storytelling and audience behaviour, while developing strong analytical, creative and communication skills. Students learn to critically evaluate media content, understand cultural trends, and apply communication theories to real-world contexts such as advertising, public relations, journalism, content creation and digital media. With a strong emphasis on practical projects, industry-relevant assignments and contemporary media practices, the programme prepares graduates to adapt to the rapidly evolving media landscape and pursue careers in media, communication, creative industries, corporate communications or further academic studies.

Intake Month(s)

January, June, August

Tuition Fee RM 72,000.00
Facilities Fees (Total) RM 3,000.00
Grand Total RM 75,000.00

Course Structure

  • Introduction to Media and Cultural Studies
  • Media Histories
  • The Making of Popular Culture
  • Introduction to Digital Media Culture

  • Media Studies 1
  • Academic Research Skills
  • Cultural Theory and Popular Culture 1
  • Digital Image Making
  • Motion Graphics 1
  • Researching Media in Everyday Lives

  • Media Studies 2
  • Society and Contemporary Issues in the Digital Age
  • Cultural Theory and Popular Culture 2
  • Dissertation and Research Methods A
  • Dissertation and Research Methods B
  • In-Company Practical Training

  • Advanced Public Relations
  • Public Relations for Non-Commercial Organisations
  • Arts
  • Entertainment and Games Journalism
  • Multiplatform News
  • Video Production 2
  • Screenwriting for TV and Film 2

Entry Requirement

  • Minimum of grade C in 2 subjects and an average CGPA of 2.0

  • Minimum of grade D in 2 subjects

  • Minimum 5 credits (5Bs)

  • Minimum CGPA of 2.0

  • Successful completion of IACT College Foundation in Media Studies with a minimum CGPA of 2.0
  • or successful completion of any other relevant Foundation programme or its equivalent with a minimum CGPA of 2.0.

  • Successful completion of IACT Diplomas with a minimum CGPA of 2.0.

  • Minimum average of 50% in five (5) subjects

  • Minimum average of 50% in five (5) subjects

  • Other qualifications recognized by the Ministry of Education Malaysia