Total Fees

RM41,250

  • Level

    Diploma

  • Duration

    2 year(s)

  • Study Mode

    Full time

  • Major

    Business & Management

  • Campus

    Kuala Lumpur

  • Certification

    Raffles College of Higher Education

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Description

In response to the rapidly growing digital economy, this program equips students with the specialized skills needed to manage and operate online businesses. The course covers a wide range of topics including digital marketing, web analytics, supply chain management, and electronic payment systems. Students learn how to build effective e-commerce strategies, optimize user experiences, and analyze consumer behavior in the digital space. With a focus on current trends and technologies, graduates are trained to become e-commerce entrepreneurs or digital strategists capable of helping traditional businesses transition into the online marketplace effectively.

Intake Month(s)

Jan, May, Sep

Application Fee RM 1,000.00
Administration Fee RM 2,500.00
Tuition Fee RM 36,750.00
Facilities Fees (Total) RM 1,000.00
Grand Total RM 41,250.00

Course Structure

  • Business Statistic
  • Fundamental of Management
  • Academic Reading and Writing
  • Principles of Marketing
  • Introduction to Business Law
  • Fundamentals of Finance
  • E-Commerce Principles
  • Digital Content Creation
  • Consumer Behaviour
  • Principles of Economic
  • Operations Management in Business
  • Management and Organizational Behaviour
  • Social Media and Mobile Marketing

  • Web Design
  • Management Information Systems
  • Financial Accounting
  • Entrepreneurship and Small Business Management
  • Digital Marketing
  • Human Resources Management
  • Technopreneurship
  • Professional Writing and Communication
  • Business Ethics
  • Market Research
  • E-Commerce Project

  • E-Commerce Security
  • International Business
  • Internship

  • Philosophy and Current Issues
  • Bahasa Kebangsaan A
  • Entrepreneurship
  • Integrity and Anti-Corruption
  • Co-Curricular

Entry Requirement

  • Pass with minimum of 3 credits including a pass in Mathematics and English

  • Pass with minimum of 3 credits including a pass in Mathematics and English

  • Successful completion of a relevant Certificate programme with CGPA 2.00

  • Minimum 3 Grade Bs (including English B6)

  • Pass in English at SPM level