MSc International Business Management with Marketing at Heriot-Watt University Malaysia

Description

This Master's Degree is aimed at graduates, without a business or management background in their first degree, who wish to gain a broad-based business qualification to enhance their future career prospects. It is also aimed at those looking to develop business management knowledge and skills to enable them to change or further their careers.Programme graduates will typically be able to demonstrate a critical appreciation of a range of core and specialist theories, concepts and applications evident within contemporary business environments. The programme allows appreciation of business management within dynamic, international contexts; application of theoretical solutions to business problems to inform effective practice; engagement in business-relevant decision-making, leadership and teamworking.

Intake Month(s)

January

Application Fee RM 500.00

Tuition Fee RM 51,110.00

Grand Total RM 51,610.00

Course Structure

Competitive Strategy
International Business Context
Marketing
Research Philosophy and Practice
International Marketing
Business Economics
Dissertation

Leadership
Financial Analysis
Project Management

Entry Requirement

Successful completion of a relevant Bachelor’s degree with First or Second Class Honours, or an equivalent qualification recognised by the Malaysian Government and acceptable to the University.

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