Diploma in Mass Communication at UOW Malaysia, Penang

Description

In this new information age, social media and communication have reshaped the way people, organisations and businesses work. This programme will take you through a broader spectrum of modules such as advertising, public relations, journalism, desktop –publishing, films studies, photography, media design broadcasting and many more. The content of this programme can prepare graduates to meet the current requirements of the media industry as it is made of well-balanced theoretical and practical content. The syllabus will present numerous opportunities for you to experiencing and having fun while acquiring knowledge and necessary skills. These skills prepared you for a broader and better career in communication field.

Intake Month(s)

February, June, September

Course Structure

Public Speaking Skills
Media Research Method
Writing and Referencing
Media
Culture and Society
Digital Literacy/ Introduction to Sociology
Public Relations in Practice
Photo Communication
Digital Design
Personal Branding

Mass Media Law
Radio Broadcasting
Film and Genre Studies
Introduction to Digital Journalism
Persuasive Advertising
Consumer Behaviour
Media Strategy Planning
Transmedia Creation
Communication Project
Organisational
Communication/Multimedia and Web Development
Practical Training

Penghayatan Etika dan Peradaban
Personal Development Skills
Integrity and Anti-Corruption
Teamwork and Community
Bahasa Kebangsaan A

Entry Requirement

Pass with minimum of 3 credits including English

Pass with minimum of 3 credits including English

Minimum 3 credits (3Bs) including English

Credit (SPM / 1119 / UEC / O-Levels examination)

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