Total Fees

RM143,924

  • Level

    Undergraduate

  • Duration

    3 year(s)

  • Study Mode

    Full Time

  • Major

    Business & Management

  • Campus

    George Town,Pulau Pinang

  • Certification

    UOW Malaysia, Penang

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Description

Studying Business and Management gives a deep insight of the organisations operations, quality, marketing and strategy. These skills are necessary to gain employment in most global organisations where deadlines are tight, and answers are needed quickly through information that is driven by data. You’ll acquire the skills to make professional presentations with confidence and the ability to eventually manage effectively.

Intake Month(s)

February, June, September

Tuition Fee RM 65,062.00
Dual Certificate Fees RM 78,862.00
Grand Total RM 143,924.00

Course Structure

  • Writing and Referencing
  • Principles of Management
  • Principles of Marketing
  • Financial Management
  • Oral Communication
  • Introduction to Accounting
  • Business Statistics
  • Principles of Economics
  • Organizational Behaviour
  • Business Law

  • Management Accounting
  • Financial Accounting
  • Human Resources Management
  • Principles of Project Management
  • Contemporary Issues in Business and Management
  • Management Decision Making
  • Managing Across Cultures
  • Principles of Responsible Business
  • Marketing Research and Consumer Insights
  • Specialisations 1
  • Specialisations 2

  • Specialisations 3
  • Integrated Marketing Communication
  • Specialisations 4
  • Specialisations 5
  • Specialisations 6
  • Strategic Management
  • Integrative Business
  • Capstone
  • Internship

  • Penghayatan Etika dan Peradaban
  • Falsafah dan Isu Semasa
  • Entrepreneurship
  • Malaysia and Global Issues
  • Global Social Responsibility
  • Bahasa Kebangsaan A

  • Digital Business (Dual Award option)- (Introduction to Business Analytics
  • Big Data and Visual Analytics for Business
  • International Financial Management
  • Industry and Trade in Asia
  • Digital Marketing
  • International Business Management)
  • Marketing- (Marketing Communications 1
  • Marketing Communications 2
  • Branding
  • Strategic Marketing Planning
  • Buyer Behaviour
  • Digital Marketing
  • International Marketing)

Entry Requirement

  • Minimum of two (2) Principal Passes (2 C+s) and credit in Mathematics at SPM level or equivalent.

  • Minimum of two (2) Principal Passes (2 Ds) and Pass in Mathematics

  • Minimum 5 credits (5Bs) and Pass in Mathematics

  • Successful completion of a relevant programme with a minimum CGPA of 2.00

  • Successful completion of a relevant Diploma in Accounting or related field with a minimum CGPA of 2.00.

  • Pass in English at SPM level or equivalent